Do you ever feel lost when industrial marketers start talking in marketing jargon? Do statements like “Our inbound marketing strategy really made a difference in bringing in some warm leads and advocates this year” make you feel like you’ve stepped off a plane into a foreign country? Fortunately, it’s not as complicated as it sounds…. Read more »
B2B Marketing Jargon, Demystified
Overwhelmed when marketing buzzwords take over? Here's your secret decoder ring.