There are many different approaches to product and brand promotion on e-commerce sites. A good e-commerce marketing campaign that can yield substantial visibility for both products and brands that is easy to implement is an onsite banner campaign. An e-commerce marketing campaign of this sort entails placing a digital banner on your website to bring attention… Read more »
Author: Nathan Wakefield
Nathan Wakefield is a marketer from Southeast Michigan with a background in managed services IT marketing and non-profit organization management. Currently he is a Marketing Analyst for MBEMRO, the e-commerce initiative of integrated supply firm PSMI.