Marketing Strategy

Leveraging Content Strategy – Early and Often

Leveraging Content Strategy – Early and Often

Do you currently employ content writers, copywriters or a content team? If not, who manages and develops content for marketing efforts? Internal communications?

The term “content strategy” elicits a rather wide range of responses, both from the technician/creative side as well as marketing.
Sure, it’s a term of endearment these days, often more …

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Optimizing your Personal G+ Profile for SEO

Optimizing your Personal G+ Profile for SEO

Optimizing your G+ profile is quite possibly the best use of your time on social networks at the moment. Here is the ‘how and why’ of what we recommend you do to take advantage of things.
Why it’s important
Your G+ profile is displayed when one of a few things happens. The most common …

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