Industrial Strength Marketing at Dawn is an interactive workshop series focused on providing the latest, mission critical information industrial marketing professionals need to grow their businesses online. Leading experts guide you through a comprehensive review of online buyer behavior, the components of a successful internet marketing strategy, and will demonstrate the tools necessary to develop, execute and effectively measure that strategy.
Who Should Attend: Industrial Strength Marketing At Dawn is an ideal workshop for Industrial Executives, Marketing Professionals, Product and Sales Managers.
Workshop Agenda
7:30 - 8:30
Registration
8:30 - 12:00
Understanding Online Industrial Buying Behavior
(Summary of Google Study)
James Soto, President - Soto & Associates, LLC.
Core Concepts of Internet Marketing
James Soto
Key Industrial Web Development Strategies
Panel
Measure For Success: Website Activity and Reporting
Kelly Love- ISM Executive Partner
12:30 - 3:00
Tools of the Trade/ Luncheon
When you register, sign up to stay for our free luncheon to learn more about the numerous tools and resources available to industrial marketers.
You won't want to miss this unique educational and business development opportunity. Attendees registered prior to March 15, 2007 will receive a free web site evaluation courtesy of ThomasNet.com.
