http://www.industrialmarketer.com/enterprise-social-marketing/presentations/radian6-everybodys-talking-are-you-listening-by-jeffrey-cohen/ Fri, 08 Feb 2013 23:00:31 +0100 hourly 1 http://wordpress.org/?v=3.5.1 http://www.industrialmarketer.com/enterprise-social-marketing/presentations/radian6-everybodys-talking-are-you-listening-by-jeffrey-cohen/#comment-73 Why CRM needs to turn around | Customer Commons Tue, 21 Aug 2012 00:53:05 +0000 http://www.industrialmarketer.com/?p=1468#comment-73 [...] Companies are excited about social media because it may produce new revenue channels, and they are scared because customers can say anything they want about any company, with better reach than most marketing campaigns.   And indeed, the fastest growing segment of CRM is those parts that deal with social media. Systems that publish tweets, that monitor sentiment, scanning twitter and responding – these systems are flying off the shelf. [...]

]]> http://www.industrialmarketer.com/enterprise-social-marketing/presentations/radian6-everybodys-talking-are-you-listening-by-jeffrey-cohen/#comment-69 Why CRM needs to turn around « Mightbuy Tue, 14 Aug 2012 18:15:32 +0000 http://www.industrialmarketer.com/?p=1468#comment-69 [...] Companies are excited about social media because it may produce new revenue channels, and they are scared because customers can say anything they want about any company, with better reach than most marketing campaigns.   And indeed, the fastest growing segment of CRM is those parts that deal with social media. Systems that publish tweets, that monitor sentiment, scanning twitter and responding – these systems are flying off the shelf. [...]

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