Author: Kathleen Souder

Kathleen Souder



Author Posts

How to Get the Most Out of Your Marketing Agency

What you get depends a lot on what you give. Here's how to maximize your agency relationship.

You’re in love. You met over coffee and you’ve progressed from lunch meetings to quality time spent at each other’s places. You’ve learned about each other’s past. You’ve shared your goals. Rose colored glasses firmly in place, you commit, sign some paperwork, and together take that leap of faith that signals both parties’ mutual commitment… Read more »